 Michelle Whitby is presently an Creative/Art Director in interactive design and advertising, producing commercial, corporate web sites, CD-ROM, Kiosk, and intranet work. Besides Art and Creative Direction, Michelle has acted as Account Exectutive handling direct client liasing and writing proposals and as Marketing Associate, and served as Creative Director responsible for the execution of numerous accounts and projects simultaneously. She has been involved with interactive design since 1991. She also has several years experience in photography and in the print advertising field. She earned a Masters in Fine Arts in Computer Art Degree from the School of Visual Arts in New York City in 1993. She has since worked in some of the hottest interactive agencies in New York City and Hong Kong. Her personal work has been displayed in several galleries and she has been the subject of a documentary for Japanese Television, detailing her artistic, educational and professional pursuit.  "I had been practicing photographic work for many years when I was introduced to the computer in art in a computer graphics course I enrolled in after finishing my academic studies. My interest took a turn. At the time I discovered the use of computers for my photographic work and the possibilities computers represented, I also became increasingly interested in surrealism, visually and its principles. My exposure to surrealism and the endless possibilities of computer programming have further influenced and inspired me. The challenge of digital imaging requires the artist to build the imaginary world with enough realism and conviction that while one is contemplating the piece, one can forget that it is fabricated. My work has developed to be not so much a description of the impossible as it might be the evocation of the possible, this induction being about both visualization and about the mind, and, today, also about technology. |
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